Lesson 2: How to Locate Lucrative Specialty Markets

 Lesson 2: How to Locate Lucrative Specialty Markets



When you are launching a new Internet business, there are thousands of possible topics that you might concentrate on. While some are definitely not going to bring in a lot of money, others could be really rewarding. How then do you pick a profitable location where, presumably, competition won't be too fierce?

One of the most crucial aspects of Internet marketing, if not the most crucial, is knowing which market to concentrate on. Selecting the incorrect market might significantly reduce your chances of success by ten times.

What therefore ought to you search for?

First, you should investigate what people are searching for online and identify the terms they are using. It's important to understand people's interests. I utilize Wordtracker (http://www.profitpuppy.com/wordtracker) for this kind of study.

Wordtracker will calculate the approximate number of keyword searches that occur on Google every day. It actually depends on the niche you are looking at, but generally speaking, I would want to see more than 500 anticipated searches per day on Google.

When using Wordtracker to search for niches, you may get really inventive. You may put "how to" into Wordtracker and see what comes up if you're interested in creating "how to" videos. I excluded the sexual ones, but here are a few of the responses I received when I typed in "how to":construction of a workstationresume writing tipsthe art of knittingmethods for drawinghow to detect deception in himtechniques for drawing animeconstruction of a motorbike chopperthe basics of crochetingthe rules for playing pokerHow to Enter the Actor Rolethe fundamentals of guitar playing



These are all possible topics for information products. Another option is to type the following terms into Wordtracker to see what appears: "buy online," "tips," "guide," "advice," etc.

When creating an information product or affiliate website, there are

a few more techniques you might employ to look into and identify a lucrative area:

Investigating the income streams of others is one highly successful strategy. This has the benefit of letting you know that the location is lucrative. The fact that you are aware of any competition is a drawback. There is frequently more rivalry in the most lucrative industries.

How do you locate these locations?

One approach to find out which of the websites that are advertising on Overture are affiliate sites is to search for the phrase you are interested in on Overture (http://www.profitpuppy.com/overture). If the website is marketing different affiliate programs, you can determine if it is an affiliate site.

Joining multiple affiliate networks is another way to identify lucrative niche markets. You may get a ranking of how much people are making from each affiliate program from certain networks. In most cases, revenue per click is used to rank this. This indicates the average revenue generated by each click for the affiliates. Ideally, you would like to join an affiliate network that makes more than $1 for each click. Finding one that pays this much is difficult, but when you do, you know there is a lot of room for profit. Nonetheless, you may still earn a respectable living from apps that pay at least 20 cents each click.

Which specialized markets have proven to be profitable?

Mortgage leads are excellent for an affiliate website; http://www.ratesguide.com is one example.

Satellite Television

Mobile phones

There are also a plethora of additional options. For additional inspiration on niche markets, see http://www.profitpuppy.com/top-affiliates.htm.

The important thing to remember is that research takes time and effort. It is not a five-minute process. To choose the ideal topics to focus on, you must conduct days, if not weeks, of research. In this manner, you'll discover lucrative niches that the public has overlooked.

a website called Profit Puppy








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